The PFRDA Grade A General Stream Paper 2 syllabus has been updated in 2026, with Marketing & Communication included as one of the newly added areas. The section covers important topics such as marketing management, marketing strategies, product management, pricing, brand management, digital marketing, financial literacy and communication skills. To help candidates prepare for this section, we have provided a PFRDA Grade A Marketing & Communication Quiz covering important concepts from the syllabus.
Download the PFRDA Grade A Marketing & Communication Quiz PDF
Candidates preparing for PFRDA Grade A can use the Marketing & Communication Quiz PDF as a quick revision and self-assessment resource.
Attempt PFRDA Grade A Marketing & Communication Quiz
The PFRDA Grade A Marketing & Communication Quiz helps candidates practise questions from both marketing and communication concepts.
1. Which statement best describes the marketing concept?
2. In the traditional marketing-mix framework, which set represents the 4Ps?
3. A firm groups customers by similar needs and then selects one group to serve. The two activities are called:
4. Customer lifetime value is primarily an estimate of:
5. Which action is most consistent with a customer-centric organization?
6. A sustainable competitive advantage is most likely when a capability is valuable and also:
7. Which metric most directly indicates the proportion of customers retained from one period to the next?
8. The first step in a well-designed marketing research process is generally to:
9. Primary data are data that are:
10. A sample in which every population member has a known non-zero chance of selection is a:
11. Which method is most appropriate for exploring why customers feel confused by a new pension product brochure?
12. In a questionnaire, a question such as “How satisfied and financially secure are you with this service?” mainly suffers from:
13. Reliability of a measurement instrument primarily concerns whether it:
14. Which measure is most suitable for describing the middle value of an ordered dataset that contains extreme outliers?
15. A SWOT analysis classifies a strong distribution network owned by the firm as a:
16. In the Ansoff matrix, selling existing products to new geographic markets is:
17. In the BCG matrix, a business with high market share in a low-growth market is typically called a:
18. Positioning refers to designing an offering and image so that it:
19. A SMART marketing objective should be specific, measurable, achievable, relevant and:
20. Which strategy emphasizes serving a narrowly defined segment exceptionally well?
Quiz Summary
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What topics are covered in the PFRDA Grade A Marketing & Communication Quiz?
The quiz covers important topics mentioned under the Marketing & Communication section of the General Stream Paper 2 syllabus. The questions are designed around basic concepts as well as practical areas that can help candidates become familiar with the subject.
- Marketing management
- Marketing research
- Marketing planning and strategies
- Types of marketing
- Product management
- Pricing
- Distribution
- Promotion mix
- Sales
- Brand management
- Digital marketing
- Financial literacy
- Active listening
- Body language
- Verbal clarity
- Written etiquette
- Conflict resolution
- Feedback
- Public speaking
- Emotional intelligence
- Verbal tone and pitch
How can the PFRDA Grade A Marketing & Communication Quiz help in preparation?
Regular practice can make it easier for candidates to understand and revise the newly added syllabus areas. Solving objective questions also helps candidates become familiar with different concepts and improve their exam-solving approach.
- Check their understanding of marketing concepts.
- Revise important communication skills.
- Identify topics that need further study.
- Improve accuracy while solving objective questions.
- Practise questions in an exam-oriented format.
- Improve speed through regular practice.
- Strengthen understanding of digital marketing and brand management.
- Revise communication concepts such as active listening and feedback.
- Build confidence in a newly added syllabus area.
- Use the PDF for quick revision before the exam.
Has the PFRDA Grade A syllabus changed in 2026?
Yes, the PFRDA Grade A General Stream Paper 2 syllabus has been expanded in 2026. Along with the existing core areas, five new areas have been added: PFRDA Act, 2013 & amendments thereto, Union Budget & Economic Survey, Artificial Intelligence/Machine Learning, Media, and Marketing & Communication.
| New Area Added | Key Focus |
| PFRDA Act, 2013 & amendments thereto | PFRDA regulatory framework |
| Union Budget & Economic Survey | Key economic and policy developments |
| Artificial Intelligence/Machine Learning | Basic AI and ML concepts |
| Media | Media and communication-related concepts |
| Marketing & Communication | Marketing principles and communication skills |
Has the PFRDA Grade A Phase 1 Paper 1 pattern changed in 2026?
Yes, the Phase 1 Paper 1 pattern has changed in 2026. The total number of questions has increased from 80 to 90, while the duration remains 60 minutes. The additional 10 questions have been added to the Test of Reasoning section, which has increased from 20 to 30 questions.
| Section | 2026 Questions | Marks |
| English Language | 20 | 25 |
| Quantitative Aptitude | 20 | 25 |
| Test of Reasoning | 30 | 25 |
| General Awareness | 20 | 25 |
| Total | 90 | 100 |
Why should candidates practise the PFRDA Grade A Marketing & Communication Quiz?
Marketing & Communication is a newly added area in the PFRDA Grade A General Stream Paper 2 syllabus. Practising questions can help candidates become more comfortable with marketing terms, communication concepts and application-based questions.
- Concept revision: Revise important marketing and communication concepts quickly.
- Self-assessment: Check your current level of preparation.
- Accuracy: Identify concepts where mistakes are repeated.
- Speed: Practise solving questions within a limited time.
- Topic coverage: Revise important areas from the syllabus.
- Confidence: Become more comfortable with a newly added subject.
- Quick revision: Use the PDF for revision before the examination.
FAQs
Yes, Marketing & Communication has been added to the General Stream Paper 2 syllabus.
The quiz covers marketing management, digital marketing, brand management, communication skills and related topics.
Practice helps candidates revise concepts, improve accuracy and become familiar with objective-type questions.
The syllabus includes active listening, body language, verbal clarity, written etiquette, feedback, public speaking, emotional intelligence, tone and pitch.
Yes, the total number of questions increased from 80 to 90, while the duration remains 60 minutes.
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